Equipment Sales Manager Job at Storm Search, Columbus, OH

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  • Storm Search
  • Columbus, OH

Job Description

We are seeking a results-driven Compact Equipment Sales Manager to lead the sale, rental, and leasing of new and used compact construction equipment and attachments within an assigned territory. This role is highly field-focused and responsible for growing market share, building long-term customer relationships, and achieving sales, unit, and gross profit targets. The ideal candidate brings hands-on equipment knowledge, strong consultative selling skills, and the ability to manage a fast-paced territory with significant customer interaction.

Key Responsibilities

Sales & Business Development

  • Sell, rent, and lease new and used compact equipment and attachments to new and existing customers
  • Develop and maintain strong relationships with contractors, landscapers, municipalities, and other end users
  • Identify customer needs and provide value-based equipment solutions
  • Prepare quotes, negotiate pricing and credit terms, and close deals
  • Manage rental-to-purchase conversions and maximize attachment and add-on sales
  • Participate in trade shows, industry events, and on-site customer visits

Territory & Account Management

  • Own and manage a defined sales territory, including account planning and pipeline development
  • Maintain accurate call activity, prospect lists, mileage, and sales reporting in CRM
  • Track lost sales opportunities and provide feedback to improve future results
  • Monitor expenses and operate within established budget guidelines

Demonstrations & Field Support

  • Perform equipment demonstrations, inspections, and customer training
  • Transport equipment using a company-provided truck and trailer
  • Provide technical support and product expertise at customer job sites
  • Follow all jobsite safety and operational requirements

Qualifications

Required

  • High school diploma or GED
  • 3+ years of experience in compact or construction equipment sales, rental, or related field
  • Proven ability to meet or exceed sales and gross margin targets
  • Strong customer-facing, negotiation, and relationship-building skills
  • Ability to travel extensively within territory and work a flexible schedule
  • Ability to lift, secure, and transport equipment and attachments
  • Valid driver’s license; ability to obtain and maintain a CDL

Job Tags

For contractors, Flexible hours,

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